ISSN: 2998-7539
Editor: Thangaraja Arumugam
Pages | Title and author(s) |
---|---|
113-122 | A Study on Developing Metrics for Assessing Brand Authenticity and Consumer Confidence Ni Made Eka Mahadewi, P.S. Venkateswaran, V. Pradeep Keywords: Brand Authenticity; Consumer Confidence; Stakeholder Engagement; Brand Messaging; Value Alignment and Transparency; Consumer Trust; Brand Loyalty. |
123-134 | Impact of MGNREGA on Empowerment of Rural Women Workers: A Case Study of Uttar Pradesh Anshu Gupta, Virendra Singh Keywords: Impact of MGNREGA; Women’s Empowerment; Skills and Training; Economic Independence; Strengthened Community Networks; Legal and Social Awareness. |
135-147 | Analysis of the Village Head’s Leadership in the Development of Pamijahan Village Ading Sunarto, Lili Nurlaili, Syaiful Anwar Keywords: Physical Work Environment; Organization Culture; Relation and Cooperation; Training and Development; Compensation and Rewards; Job security; Autonomy of Work; Organizational Support. |
148-156 | Exploring the Impact of Social Media on Adolescent Food Habits and Dietary Choices Dona Maria Shilesh, Lisna Linson, Jobi Babu, K. M. Ashifa Keywords: Food Habits; Social Media; Unhealthy Dietary Pattern; Health Issues; Food Consumption; Nutritious Food; Social Media Influence; Unhealthy Growth; Health Information. |
157-167 | The Potential of AI and Multimedia Tools in Creating Shift from Instructors-Centered to Learner-Centered in Public Relations Campaign Assignment Sangeeta Tripathi Keywords: PR Campaign; Class-Tested Assignment; AI and Multimedia; Motivation and Learning Outcomes; Technological Interventions; Artificial Intelligence; Learning Experience; AI-Powered Tools. |